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Adapting marketing to libraries in a changing and world-wide environment
Adapting marketing to libraries in a changing and world-wide environment : papers presented at the 63rd IFLA Conference, Copenhagen, September 1997 = Le marketing des bibliothèques à l'heure du changement et de la mondialisation / ed. by Réjean Savard. - München : K.G. Saur, 2000. - 89 p. ; 21 cm. - (IFLA Publications ; 89). - Empréstimo restrito.. - ISBN 3-598-21811-7

Bibliotecas / Marketing

BAD05

Savard, Réjean